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Search Engine Optimization (SEO)
and
Ranking Strategy Guide
Your key to success in online marketing and promotion is your web site. From your title, keywords, meta tags, and text, to your over all site design, each plays a very important role when optimizing your site.
If your site doesn't rank in the top 10 or 20 when doing a keyword search at the top search engines, your target audience won't be able to find you. About 80 percent of all web site traffic originates from the eight major search engines. Most people will go to a search engine for information , type in a keyword or keyword phrase and look through the top 10 - 20 results. Most of the time they'll find what they're looking for in the first 10 results.
The percentage of click-thorough are even smaller. Listing near the top and grabbing the attention of your target audience is the top priority. There are many components of your web page that you should pay close attention to when preparing it for top ranking in a search engine.
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14 Steps to Search Engine Optimization
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